What the NHL thinks of 'Heated Rivalry' bringing in new fans
- - What the NHL thinks of 'Heated Rivalry' bringing in new fans
Jesse Yomtov, USA TODAY December 25, 2025 at 2:03 AM
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The HBO Max series "Heated Rivalry" has become the talk of social media since its debut, featuring a love story between two professional male hockey players.
With the finale set for release on Dec. 26, the show has sparked new interest in the sport from viewers who may not traditionally follow hockey. Major League Hockey is the fictional stand-in for the National Hockey League, currently in the midst of the 2025-26 season.
Will the show's popularity translate to more hockey fans in real life?
“There are so many ways to get hooked on hockey and, in the NHL’s 108-year history, this might be the most unique driver for creating new fans,” an NHL spokesperson told The Hollywood Reporter.
The program is based on a 2019 romance book by Rachel Reid.
Columbus Blue Jackets defenseman Zach Werenski (8) greets fans on the blue carpet before opening night against the New York Islanders.
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Columbus Blue Jackets defenseman Zach Werenski (8) greets fans on the blue carpet before opening night against the New York Islanders.
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Calgary Flames mascot Harvey the Hound before a game against the Winnipeg Jets.
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Calgary Flames mascot Harvey the Hound before a game against the Winnipeg Jets.
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1 / 22NHL fans and mascots cheer on their teams in 2025-26 seasonYoung Detroit Red Wings fans make as much noise as they can during the third period at Little Caesars Arena.
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This article originally appeared on USA TODAY: Heated Rivalry finale: NHL reacts to HBO show success
Source: “AOL Sports”
